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Class-A second grade
Joined: 29 Dec 2006 Posts: 85
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Posted: Sun Jan 07, 2007 5:52 am Post subject: Adsense banner ads are a bless |
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If your site is being monetized through google advertising program (adsense) then you are getting the best banner ad system which outperforms other systems live valuclick and casale and others.
Why do Google banner ads achieve higher click-thru ratios than other banner ads? Just like Adsense, Google banner ads are relevant to the content on any given webpage. So, banners that are relevant to what the website’s audience is interested in will be displayed. The others display random banner ads so the likelihood of a user clicking one it is reduced.
In my experience, I have found that click-through rates on Google’s image ads are more than a full percentage point higher than the click-throughs on other banner ads. One percentage point may not seem like much, but think of it this way: If your website serves 100,000 banners per day, one percentage point equals 1000 clicks. That’s 1000 more clicks a day which translates into a lot more revenue for your website.
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guitarman fourth grade
Joined: 04 Nov 2005 Posts: 728
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Posted: Mon Jan 08, 2007 11:50 pm Post subject: |
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The question is>> how can you track if the click generated is via adsense image?
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Class-A second grade
Joined: 29 Dec 2006 Posts: 85
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Posted: Tue Jan 09, 2007 12:03 am Post subject: |
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| guitarman wrote: |
| The question is>> how can you track if the click generated is via adsense image? |
Adsense channels - they do magic
with adsense channels you can track every ad unit performance to see if it's getting more clicks or not so u can remove ad units that don't generate revenue and concentrate on those which make revenue
channel is a random number you can generate from adsense panel that can be added to the ad code - easy to do so
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tarponkeith second grade
Joined: 31 Jul 2007 Posts: 53
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Posted: Wed Aug 01, 2007 12:02 pm Post subject: |
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adsense channels are great...
also, with adsense, if you get enough traffic they might start paying CPM even without any clicks...
that's always nice 
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